Firefighters rescue camper and dog stranded in deep snow

Lippert Components, a major supplier to the RV industry, is reporting a good financial year. Concurrent surveys indicate that a majority of RV owners express satisfaction with their lifestyle.

RV dealerships are advised to adopt personalization strategies to foster customer loyalty. Key suggestions include showcasing employee RV travel stories, organizing customer contests, and creating pet brag boards. These methods aim to make the sales environment more relatable and memorable, potentially increasing customer engagement and sales.

The number of people living in RVs and vans has surged in California due to unaffordable housing. San Jose opened a safe parking site for 86 vehicles, which is full, while a gray market for renting old RVs has emerged in the Bay Area.

Globe Trekker has introduced a new camper for Ford E-350 and E-450 cutaway chassis. The design features a patent-pending E-Flex Zero torsion subframe that allows up to 22 degrees of frame twist for improved off-road articulation. The camper is built with composite panels that are 50% lighter than comparable models and is designed for four-season use. The base price starts at $55,000.

Supertramp has unveiled its latest Paragon model, a truck camper designed for the Ford F-350. The camper is constructed entirely from composite materials to reduce weight. It features a full kitchen, bathroom, and sleeping accommodations for four people.

The number of people living full-time in RVs has surged in California due to high housing costs. In Santa Clara County, the share of homeless individuals sleeping in vehicles rose from 18% in 2019 to 37% in 2025. San Jose launched a free safe parking site for 86 RVs with a requirement to seek permanent housing, but demand far exceeds supply.